[liberationtech] Consumer Reports study on CCPA agent opt-outs

[Sahar Massachi]

This is great! Thank you for your hard work.

On Fri, Feb 5, 2021 at 9:14 PM Don Marti <dmarti at zgp.org> wrote:

> I'm posting to share the results of an experiment to test the authorized
> agent provisions of the California Consumer Privacy Act. (Authorized Agent
> makes the CCPA's opt-out-based system practical -- without an agent, it
> would take you 33 hours to opt out of the 400 registered data brokers in
> California if you spent 5 minutes on each one!)
>
> In October, we identified over a hundred volunteers in California and
> asked them to sign a simple permission letter designating CR as their
> authorized agent. Then we sent “Do Not Sell” or “opt-out” requests to
> various companies on consumers’ behalf.
>
> We found that agent opt-out handling by companies could use some
> work...but 4 of the companies tested have since improved their processes.
>
> More info and a link to the full report are here:
>
>
> https://advocacy.consumerreports.org/press_release/consumer-reports-study-finds-authorized-agents-can-empower-people-to-exercise-their-digital-privacy-rights-in-california/
>
> This is the first of many authorized agent experiments we are devising,
> and we hope to continue collaborating to make authorized agents more
> practical and accessible for consumers.  Next steps may include access and
> deletion agents that will require more identity verification.
>
> Happy to answer questions about the project.
>
> --
> Don Marti <dmarti at zgp.org>
> https://blog.zgp.org/
>
> --
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-- 
Sahar Massachi  me at sahar.io  https://sahar.io
P.S. What I'm doing now: https://sahar.io/now
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