[liberationtech] Recently sold sensenetworks has creepy buying habits tracking feature
duncan at openmailbox.org
duncan at openmailbox.org
Thu Jul 3 02:54:49 PDT 2014
Hi all,
A few months back a ad platform sensenetworks was recently bought by a
large US corp. Among their offerings, is the not uncommon real-time
bidding auction for ads:
http://crypto.mm.st/sense-ad-bid.jpg
However, what shocks me is the claim that they're able to track users
buying items in physical stores. How they do this, is completely beyond
me. (https://www.sensenetworks.com/retail-retargeting/)
--
Duncan
More information about the liberationtech
mailing list